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Real Results from Real Businesses

Every client expected weeks. All were done in under 7 days. Every client paid a fraction of alternatives.

5
Clients Profiled
Across 5 industries
5.6
Avg. Days
To completion
$864
Avg. Cost
50-80% below CPA rates
100%
CPA-Approved
Clean books delivered

The Full Story

Freelance Web Developer8 Months Behind

Marcus, Austin, TX

Freelancer
Before

8 months of mixed personal/business transactions

After

Clean P&L, $1,550 in recovered tax savings

Transactions

~960 total

Turnaround

4 business days

Cost

$632

$79/mo x 8 months

Complexity

Moderate

Mixed personal/business, multiple clients

$6,200 in missed deductions recovered — $1,550 in tax savings

I was dreading this. I thought it would take me two weekends minimum. Accounting Ketchup had it done before the week was over. My CPA said it was the cleanest handoff she'd gotten from me in three years.

MarcusAustin, TX

Takeaway: Marcus paid $632 for catch-up and recovered $1,550 in tax savings from properly categorized deductions. The service more than paid for itself.

E-commerce Seller14 Months Behind

Priya, Shopify + Etsy

E-commerce
Before

14 months of multi-platform chaos across Shopify & Etsy

After

True margin clarity — 22% actual vs. 35% estimated

Transactions

~4,900 total

Turnaround

6 business days

Cost

$966

$69/mo x 14 months

Complexity

High

Multi-platform, COGS tracking

Discovered actual profit margin was 22%, not the 35% she estimated

I genuinely thought I was making 35% margins. Turns out, between Shopify fees, Etsy fees, advertising, and shipping supplies, I was at 22%. Getting my books clean was like putting on glasses for the first time.

PriyaShopify + Etsy

Takeaway: The catch-up revealed a 13-percentage-point gap between perceived and actual margins. This insight changed how Priya prices products and allocates ad spend.

Community Church18 Months Behind

Grace Community Church, 150 members

Nonprofit
Before

18 months with no bookkeeper, audit deadline approaching

After

Clean fund accounting, $3,200 allocation error caught

Transactions

~1,440 total

Turnaround

5 business days

Cost

$1,242

$69/mo x 18 months

Complexity

Moderate

Fund accounting, designated gifts

Found $3,200 in building fund money inadvertently spent on general operations

We were paralyzed. Nobody on the finance committee wanted to tackle 18 months of catch-up, and hiring a CPA was quoted at over $8,000. Accounting Ketchup had everything clean in less than a week for a fraction of the cost.

Grace Community Church150 members

Takeaway: A $1,242 catch-up project (vs. $8,000 CPA quote) produced clean books with proper fund accounting and caught an allocation error that needed board attention.

Restaurant Owner6 Months Behind

Tony, Denver, CO

Restaurant
Before

6 months of high-volume restaurant transactions, loan pending

After

SBA loan approved, DoorDash fees renegotiated

Transactions

~2,700 total

Turnaround

7 business days

Cost

$534

$89/mo x 6 months

Complexity

High

Cash handling, delivery platforms, high volume

SBA loan approved — financials produced for bank. DoorDash fees renegotiated.

I needed those financial statements yesterday. My loan officer had been waiting for months. Accounting Ketchup got my books clean in a week. The kitchen renovation is happening because we could actually prove the business is profitable.

TonyDenver, CO

Takeaway: Clean books unlocked an SBA loan for kitchen renovation. The catch-up also revealed DoorDash was taking 28% commission — higher than Tony realized, leading to renegotiation.

Environmental Nonprofit12 Months Behind

Small nonprofit team, $400K annual budget

Nonprofit
Before

12 months with no bookkeeper, auditor arriving in 8 weeks

After

Clean audit opinion, largest funder satisfied

Transactions

~1,800 total

Turnaround

6 business days

Cost

$948

$79/mo x 12 months

Complexity

High

Fund accounting, grant tracking, audit prep

Clean audit opinion — auditor: 'books were in significantly better shape than expected'

We were terrified of the audit. Twelve months with no bookkeeper and an auditor coming in 8 weeks. Accounting Ketchup got our books clean in 6 days. The auditor issued a clean opinion. Our largest funder was satisfied.

Small nonprofit team$400K annual budget

Takeaway: A $948 investment saved the nonprofit's relationship with its largest funder. The alternative — emergency CPA catch-up — was quoted at $12,000-$15,000.

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